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Introducing Red Wing
Originally started in 1905 by local shoe merchant Charles Beckman, the brand had humble beginnings. From the offset Beckman was determined to deliver excellence in product and set out to craft “truly good shoes”. The original Red Wing shoe was specifically designed to serve the everyday working man, reinventing the iconic Work Boot. The unique point to this new boot of Beckman’s was the innovative design and premium quality finish. The first provisional pairs were set to suit industries such as mining, logging and farming, meaning each pair had to provide vigorous wear and consistent durability, offering an investment as well as a shoe.
Today the brand offers various updates on this style to accommodate a differentiating clientele. Red Wing focuses on the same dependable structure and form with a contemporary update to appeal in turn to a newer customer as well as maintaining an existing wearer’s attention. The new takes on the working boot can be found across over 100 countries by Red Wing, supporting staff of all manner of manual trades. Beckman’s unchanged vision is still embodied through meticulous structure and unwavering excellence to stay consistent with brand reputation.
Within the Red Wing products sit specified collections to allow finding an ideal shoe all the simpler. In a nod to the brands work ethos, the Heritage collection focuses on footwear which is representative of the American ideal of prosperous work and excellence. The iconic style has not differed in decades of creation, keeping tradition and using the synonymous Red Wing leather from the original tannery. These styles are carefully hand crafted to deliver the finest end result, promising years of wear for rigour and exertion.